Designing Swedish wallpaper since 1930
Duro came into being in Hagaström, Gävle in 1930, at a tobacco factory dating back to the late 19th century. The aim was to manufacture top-quality wallpapers, and that’s why the company was named Duro – it means strong, made to last. Duro wallpapers live and breathe Scandinavian design. We’re one of a small number of surviving wallpaper factories, and today we’re based at the oldest wallpaper factory in Sweden and are still using the original machines we used at the very beginning of our journey. The entire manufacturing process – from basic design to finished product – takes place within our four walls. We take great pride in our Scandinavian wallpaper tradition!